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September 21, 2011

A 'Unique Boutique' Establishes Online Presence

Plans to Expand into Ecommerce

Sweet Potato's Unique Boutique, located amongst the Shops at Woodlake in Kohler, WI, identified the need to have a strong visibility online. After cultivating a successful business focused on providing fashion for everyday women, Sweet Potato's approached Dynamic to assist them in deciding on a strategy to launch the business in an online environment.

The comprehensive plan included two phases: the first phase was to develop a website designed to showcase the variety of products Sweet Potato's offers by creating a clean, visually engaging website; the second phase will involve creating an online ecommerce store so that consumers can purchase items from Sweet Potato's without having to visit the Kohler store location.

Utilizing custom CSS, Ajax, PhP and jQuery coding, Dynamic delivered a site that is simple to use, loads quickly and highlights the myriad of offerings a consumer can expect to find when visiting the physical store.

The ecommerce portion of the website will be added within the next year. You can check out the current website here.

Sweet Potato's Unique Boutique carries a well-curated selection of classic-meets-modern staples. Located in Kohler, WI, amongst the Shops at Woodlake, Sweet Potato's strives to provide women with magnificent items to enhance their special moments everyday.

Dynamic is a web solutions provider that creates elegant, innovative websites and marketing campaigns to help clients build their business online. A full-service resource for website concept and development, domain registration, web hosting, e-mail marketing and social media marketing, Dynamic has the expertise to grow your business.

Wondering what we can do for you? Give us a call today at (920) 459-8889.

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